Retailers & Brands

We unlock the hidden value in the retail ecosystem.

Negotiations

Category Management

Strategic Partnerships

Negotiation Training & Coaching

Groundbreaking Technology

Who we are

Meet the team.

Meet our Team

Our team at Conlego brings a wealth of experience in retail and brand negotiations, partnership building, joint business planning, and category management.

Daniel Duty

Founder & CEO

Alex Kopplin

Principal

Mark Mathews

Principal

Maggie Weiers

Director

Scott Robertson

Senior Advisor

Lisa Naughton

Chief of Staff

Nick Lamecker

Product Manager

Mark Hill

Senior Associate

John Pouchot

Associate

Katie Reid

Associate

Philip Hodge

Associate

Why Conlego?

Deep Expertise

Lasting value can only be unlocked with a combination of retail, brand, and negotiation mastery. We have it all.

True Alignment

Our solutions are different from traditional consulting because we are actually aligned and collaborate with our customers. We listen, are curious to learn more, and develop solutions that actually work for those on the front lines.

Lasting Impact

We create processes, training, and tools, as well as a deeply rooted culture of merchant and brand mastery, that produce sustainable results for the long-term.

Results

$B+

COGS
negotiated

$B+

Value
created since 2002

Complete category management transformations

Strategic
partnerships built

Strategic
negotiators trained

What We Offer

Capabilities

Negotiations

Our origin story begins here. We craft negotiation systems that generate remarkable savings and impact, while prioritizing key relationships. Our strategic coaching fosters a culture of success, delivering both an immediate ROI and sustained results.

Strategic Partnerships

Unlock value and growth with Conlego’s unique partnership management. We align key partners for ambitious joint business plans, unlock value by clarifying all aspects of funding, team support, innovation, supply chain optimization, or business transformation.

Category Management: Amadeus

Empower your merchants to make informed decisions and negotiate effectively with Conlego’s seamless system, strategically connecting insights, category strategies, assortment decisions, negotiation, and implementation for optimal outcomes.

Portager.ai

Supercharge your organization with the first-of-its-kind AI-augmented assortment analytics and vendor negotiation software tool. Making merchants smarter, more effective, and more efficient, allows for high-quality vendor engagement at scale. No API or legacy integration headaches.

Facilitation & Mediation: Solve

Dynamic facilitation and mediation services bridge the gap between retailers and brands, encouraging a return to collaboration and swift conflict resolution for unstoppable growth.

Negotiation Training & Coaching

Elevate individual skills with our innovative training, emphasizing a problem-solving approach to value creation. Led by industry practitioners with decades of retail experience, our workshops foster growth and prepare teams for the dynamic nature of the retail world.

Daniel Duty and Scott Robertson Negotiation Experts

What Our Clients Say

Conlego has completely transformed our mindset around supplier negotiations. We’ve saved more than 7% in key categories in less than six months. That would not have seemed possible a year ago.

Chief of Merchandising

By helping us align with our strategic partners around a common vision, strategy, and priorities, we were able to grow sales by 8% in just the first year.

Chief Customer Officer

With the new Category Management System, developed by Conlego, connecting insights to a clear strategy at the category level, our suppliers were able to bring us better products and resources that helped us deliver our strategic goals.

Chief MerchantNational Pet Retailer

The negotiation training and coaching we received from Conlego has significantly increased the skill level of our teams. Just days after our training, our team was able to realize significant new value and savings with our suppliers.

Chief MerchantNational Apparel Retailer

As a significant brand calling on the biggest retailers in the country, Conlego helped us develop a strategy and plan for negotiating with these retailers that led to extraordinary value for us, in a way that preserved our important relationships.