Training & Coaching
Negotiations Training
With over 5,000 people trained, Conlego is the premier organization for businesses seeking to elevate their negotiation skills and make a greater impact in their business dealings immediately. We have particular expertise in training merchants, buyers, category managers, CPG sales teams, retail media teams, and procurement and sourcing professionals.
No matter your needs, Conlego develops training and workshops that elevate your organization to deliver outstanding results.
What makes our training different from others:
- Our trainers are not just trainers. We are negotiation practitioners and former retail merchants and salespeople who coach and advise others in negotiating deals every day.
- We successfully translate negotiation theory into a practical application that is useful on day one, providing an immediate ROI.
- We have a bias for collaborative approaches to negotiation that preserve important relationships and build more value, yet understanding when more competitive approaches might be necessary.
- We use an array of real-life case studies we have negotiated or managed, simulations customized to your particular business, and discussions to make negotiation concepts sticky.
Core Negotiations Training Workshop
This workshop provides the fundamentals needed to be a skilled business negotiator. Topics include knowing when to use collaborative and competitive approaches to negotiation; how to best prepare for the negotiation and create more value; dealmaking techniques and tactics; and how to deal with difficult counterparts.
The workshop can be conducted in 1 or 2 days, depending on how much time an organization wants to dedicate to practice and coaching.
Participants are awarded a Certification in Strategic Negotiation upon completion of the workshop.
Listen to a podcast highlighting the key aspects of Conlego’s Negotiation Workshop here.
Negotiations Process
The Negotiations Process Training focuses on each step of a category line review for merchants. Starting with the vendor kick-off and creating the best story to attract cost reductions and new investments, this training will prepare your merchants for success and extraordinary outcomes.
Executive Presence
Executive Presence brings personal power to any negotiation and is essential to becoming a maestro negotiator. This session helps participants elevate their executive presence and bring more confidence to the negotiation.
Story telling
At the center of any great negotiation is the ability to tell a great story. Our “Best Story Wins” workshops prepare participants to tell a story that drives buy-in and commitment.
Leading a Team of Negotiators
Creating a culture of negotiation is crucial for any organization to win. This training prepares leaders of negotiators to ensure their teams are consistently using best practices and learning from their negotiations to create ever more value.
Individual Coaching
Our individual coaching program in negotiation sets up key personnel with a mentor-coach to help them improve their individual negotiation skills.
Category Management Training
This training takes participants through the core, six-step process any merchant needs to understand to create sales and profit-generating outcomes. Starting with how to develop insights for their category, the training works through developing a category strategy, picking the right assortment, negotiating a better outcome, implementing the assortment, and reviewing the results.